Guide to Channel Partner Recruitment with Paula Carvalho

It's an absolute pleasure to speak with Paula Carvalho, an international channel strategist who's passionate about partner recruitment as this is the foundation of channel success. 

Paula takes us on a journey and we explore three areas crucial to building a vendor's channel ecosystem:

1. Organisational Readiness
2. Enter the market with a bang!
3. Select partners right for the job  

We learn tips on how vendors should approach potential partners and get them excited about working together.

Paula also shares how she sees the channel management evolving and what the future might look like.

External Links:

Paula's LinkedIn Profile

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Until next time 👋