In today’s in-betweenisode I cover why you should be using more than one type of traffic sources in your veterinary practice's marketing.
You've heard the saying don't put all your eggs in one basket, well that's how you should approach using traffic sources. You want to be able to maximize your marketing by a mix of traffic sources.
I share a story of why it's important to have more than one traffic source and why only using one could be detrimental to your marketing.