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The Future of AI Advertising with Ray Jang CEO of Atria AI

8 snips
Nov 1, 2025
Ray Jang, CEO of Atria AI, leads an innovative AI-driven platform focused on enhancing advertising through creative intelligence. He discusses the pivot from a failed gaming startup to revolutionizing ad tools, emphasizing the fusion of human creativity with AI data. Jang highlights Atria’s scoring system for ads and how AI can guide marketers without replacing their intuition. He also reflects on the importance of creator authenticity in the advertising landscape and teases a future where personalized AI conversations enhance engagement.
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ANECDOTE

From Failed Gaming Startup To Atria

  • Ray Jang recounts running a gaming startup that nearly failed and left them with three months of runway.
  • He describes intense stress, a silent retreat, a pivotal hike, and team sacrifices that led to pivoting to Atria AI.
ANECDOTE

Investor Asked For Money Back Then Reversed

  • Ray describes an investor asking for money back and how that confrontation forced hard introspection and subsequent growth.
  • That investor later became a cheerleader after Atria succeeded, illustrating early investor dynamics.
ADVICE

Hire Partners, Not Just Hires

  • Build a team that acts like multiple co‑founders and fosters open disagreement and diverse perspectives.
  • Prioritize hiring people who love the work and remove politics so they can be world‑class contributors.
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