PodCraft | How to Podcast & Craft a Fantastic Show Imposter Syndrome, Content Validation, & Your First 10 Episodes
Jul 3, 2025
Allan Tweddle, creator of the Small Investor Toolbox podcast, shares his journey as a novice podcaster grappling with imposter syndrome while navigating early audience growth. He delves into the importance of authenticity versus expertise and discusses strategies to enhance audience engagement through personal storytelling. Additionally, Allan emphasizes collaborative growth techniques, including the innovative RACE framework, and explores practical ways to ensure consistent content delivery while tackling the challenges of generating sustainable episodes.
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Allan's Imposter Syndrome Story
- Allan shares his experience of starting his podcast with little planning and feeling imposter syndrome as an amateur investor.
- He expresses concern about standing out in a crowded field full of experts and professionals.
Use Amateur Status as Strength
- Being an amateur can make your content relatable and approachable to similar beginners.
- Matthew suggests leaning into your beginner perspective as it helps listeners connect and learn alongside you.
Tell Personal Investment Stories
- Sharing personal stories about your investing experiences, successes, and mistakes makes content more engaging and authentic.
- Listeners often prefer narratives of real attempts rather than expert lectures or perfect strategies.