S2 E539: Encore Episode - Customer expectations are rising — is your ability to deliver being upgraded, too?
Sep 28, 2020
08:31
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As he relates on today’s PROJECT DISTINCT, Scott McKain has been writing for almost two decades about the rising expectations of customers. On this episode, he’ll share new information from a recent study on how much they are rising — how the expectations of Millennial customers compare to those of Baby Boomers and Gen X — and why delivering a great experience for your customers is your best marketing strategy.
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