

26. Should You Really Run Facebook Ads? (Yes, But Here’s When)
If you were to believe everyone you hear online talking about Facebook ads, you’d either believe they are the one true answer to all of your business woes… or the worst thing to have ever happened in marketing. But which is it, really?
In this episode, I break it down to find the answer nestled in the middle. I learned the hard way so that you don’t have to. So, I cover all of your questions, why you might run Facebook ads, their pros and cons, busting myths, and share nine things you need to have in place if and when you decide to take the plunge.
In this episode, you'll hear…
- 03:04 - Ways people talk about Facebook ads online
- 10:50 - Typical reasons Facebook ads don’t work
- 20:27 - The purpose of Facebook ads
- 27:48 - When Facebook ads are helpful in your business
- 30:27 - What to have in place to run Facebook ads, now and in the future
RESOURCES:
- Episode 12. How to Find Clients for Your Online Business
- Episode 13. How to Create a Program That Sells Itself
- Episode 14. How to market your evergreen product + which platforms you should be on
- Pre-Qualify Before They Buy freebie - https://www.samvanderwielen.com/prequalify-oyt/
- Click here to watch the free workshop so you can get legally protected right now!
LEARN:
- Read Sam's Blog for the latest legal tips, podcast episodes & behind the scenes of building her seven-figure business.
- Listen to our customer stories to see how getting legally legit has helped 1,000s of entrepreneurs grow their own businesses.
CONNECT:
- Join the Free Legal Workshop
- Follow Sam on Instagram for legal tips, business-building advice & daily food + Hudson pics
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FAV TOOLS:
- Kajabi // use Kajabi to sell your course, program, or even build your entire website. Get a 30-day free trial with my link.
- SamCart // what I use for my checkout pages and payment processing and LOVE. And no, not because it’s my name.
- ConvertKit // what I use to build my email list, send emails to my list, and create opt-in forms & pages.
DISCLAIMER: Although Sam is an attorney she doesn’t practice law and can’t give you legal advice. All episodes of On Your Terms® are educational and informational only. The information discussed here isn’t legal advice and isn’t intended to be. The info you hear here isn’t a substitute for seeking legal advice from your own attorney.
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On Your Terms® is a production of Crate Media.
Mentioned in this episode:
Legal Workshop
Do you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.