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Imagine you have a message you want the world to hear – whether that’s about a new business or a product or an opinion. So, you turn to the press to generate publicity. What do you need to know before you speak to the press? How do you prepare? How do you answer tough questions? How do you make sure the press will be interested in your message? By the way, the same insight applies to presenting to key stakeholders as well as to the press.

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💡 About the show:
There is no growth in comfort and no comfort in growth. Business today typically values and promotes leaders for their subject expertise. Leaders who have command of the details and execute based on knowledge and experience are highly respected. However, to grow as a leader you have to get out of your comfort zone – that means learning to lead without just being the expert. Learn to gain the trust and respect of a team that might know more than you do. Get comfortable with ambiguity and with not having all the information. Develop the skills and confidence to lead in a different way.

For female leaders, subject expertise is usually the source of their confidence. Learning to lead outside your comfort zone is one step for breaking through the glass ceiling. The show’s purpose is to give you tips on how can you develop the capability to lead – to get out of your comfort zone.

#WandaWallace #OutoftheComfortZone #Podcast

Speaking to the Press and Getting the Press to Listen