UK Investor Magazine cover image

UK Investor Magazine

Leveraging AI and enhancing cycling aerodynamics with Body Rocket

Apr 10, 2024
23:24

he UK Investor Magazine was delighted to welcome Eric Degolier, Founder & CEO Body Rocket, for a deep dive into the world’s first real-time drag meter, a device capable of offering precise drag measurement directly integrated into a cyclist’s bike.


Body Rocket has taken the power of a cyclist wind tunnel and placed it in the pockets of everyday cyclists. Body Rocket is the first and only company to integrate the aerodynamic technology found in wind tunnels directly into bikes.


By leveraging AI, Body Rocket has developed a consumer-friendly interface that breaks down aerodynamics’ complexity into easy-to-understand and easy-to-action metrics.


The technology is being used by Olympic triathlon champion Kristian Blummenfelt, current world champion Beth Potter, Ironman and 2x Ironman 70.3 champion Gustav Iden, World #6 Indie Lee, and former world hour record holder Alex Dowsett.


Body Rocket is raising funds to propel its growth strategy and make its technology available to the wider $12.9bn premium cycling market.


Find out more on Crowdcube here.


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