Acast scores New Zealand’s biggest interview podcast

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• Exclusive: The Between Two Beers podcast, New Zealand’s most popular long-form interview podcast, has signed a multi-year deal with Acast. The partnership will include ad and sponsorship opportunities on the audio podcast, video podcast and associated social channels. The show was previously with NZME.
• Reasons to be cheerful: at Signal Hill Insights, Paul Riismandel is optimistic about podcasting in 2025 - pointing out that much has changed in the ten years since Serial. Not least - there’s a 3.4x greater chance of finding an audience in 2025 than in 2014.
• “You’re not buying enough podcasts”: Cumulus Media’s message to advertisers in the company’s 2025 Audioscape. No brand is coming close to saturating podcast audiences, says Pierre Bouvard.

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