Data-Driven Copywriting: Entrepreneur Monica Badiu on AI in Customer-Centric Marketing

Monica Badiu is a conversion copywriter and copy coach with more than 25,000 hours of hands-on marketing experience whose agency specializes in helping course creators and companies increase revenue through customer-centric copywriting. Monica specializes in data-driven marketing to produce targeted and non-spammy emails and funnel pages that drive high conversions by prioritizing value over pressure to build long-lasting relationships with audiences. Monica also hosts the podcast, Master the Inbox.

🔑Key Takeaways🔑

💡 🔥The Marketing Power of AI: How AI can be used to better understand customer behavior so marketing messages resonate with specific segments, plus how to use AI for research and creating content.

🤝 🌱 Customer-Centric Copywriting: Why the best marketing is a conversation that puts your customer and their needs first.  

🚀 🤟 Leverage Psychological Triggers: How to leverage data and behavioral insights to craft copy that not only engages but also converts.

Plus, overcoming entrepreneurial imposter syndrome and balance business with 👩‍🔬 motherhood.

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