The Recognized Authority Creating a Signature Talk with Carol Cox
If you're like most consultants & experts, you can spend significant amounts of time creating new presentations, editing slides and documents. Yet often your hard work goes to waste when you decide not to use them. There is a better way.
In this episode, Carol Cox and Alastair McDermott discuss why you should create a signature talk, a simple framework to use for a signature talk, and how to repurpose your talk for different speaking engagements.
They also discuss why sharing your personal story, vulnerabilities and imperfections is important, and how to avoid the expert trap to go from expert to thought leader.
“Thought leadership is your area of expertise, your specialization, because that gives you your foundation. What do you want to see changed? The third element is your personal story, your personal journey, why does this matter to you? Then there's the fourth emotional courage to dig deep, and to share the vulnerability, the imperfections.” -- Carol Cox on The Recognized Authority podcast
“A signature talk is the foundation of what you want to be known for, the high level lessons and takeaways that you want to share with your audience. We use this framework so you're not starting with a blank document when you're creating your presentation, then you can repurpose it for different formats of speaking engagements.” -- Carol Cox on The Recognized Authority podcast
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🗒️ Show Notes 🗒️
Access all the links mentioned in this episode in the show notes here:
👉👉 https://therecognizedauthority.com/creating-a-signature-talk/ 👈👈
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