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In this episode, we hear from Sene Co-founder Mark Zheng on how he transitioned his custom-tailored clothing brand from brick and mortar retail into an e-commerce success. Mark shares how they achieved scale shipping one-off, made to order men’s and women's clothing worldwide, all without taking measurements!

KEY TAKEAWAYS FROM THIS EPISODE

The importance of creating trust with your customers.
Patience and thoughtful planning are critical when selecting the processes you implement in your business.
Build brand awareness through influencer partnerships.

TODAY’S GUEST

Mark Zheng was working in healthcare consulting for fortune 500 companies before he co-founded Sene with his cousin, Ray. They wanted to reimagine how everyday clothing could be custom-fit to each customer while also being beautifully designed. Mark’s focus is designing the models used to calculate unique customer fits, the company’s operations, finance and marketing.

Visit Sene’s website at, https://senestudio.com

Connect with Mark Zheng on LinkedIn.

If you want to learn more about the eCommerce Growth Plan for your brand click here:
https://mindfulmarketing.co/products/full-growth-plan

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SEC and ACC media days takeaways