Café du Cycliste: Building a cycling apparel business, with Rémi Clermont

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If you enjoy this episode, consider buying me a coffee to show your support! ☕️ We currently make a loss on the show and your support means the world!

Today on the podcast we are joined by Rémi Clermont - founder of Café du Cycliste: a premium cycling apparel company, designed in France and built for road cyclists and beyond. 

Remi started Café du Cycliste on a belief that cycling can make us happy and not all cyclists wanted to look like pro cyclists. This is not a neat entrepreneurial story. Leaving a job in marketing at an IT firm, he went all in - only to find that he had to turn it back into a side project for a year while the brand gained momentum.

Cafe Du Cycliste then became a full time business - opening a concept store in Nice, and then a store in London and in Majorca. 

They have since been recognised as one of the fastest growing French companies for three years in a row, they have been featured in Vogue, Esquire and GQ and they have been stocked in fashion retailers like Mr Porter.

This is a must listen if you’re building fashion or e-commerce projects. We also discuss why being an outsider can be a competitive advantage, how to decide whether to be stocked in retailers, what is really required from an entrepreneur to succeed and whether starting your own business makes you feel more free. I hope you enjoy!

P.S. If you enjoy this episode, consider buying me a coffee to show your support! ☕️ We currently make a loss on the show and your support means the world!

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