Progressive Dairy Podcast The Future of Milk: Innovation and Consumer Trends Reshaping Consumption (Sponsored Podcast)
May 1, 2025
Join Anne Marie Splitstone and Silvia Robles from Dairy Management Inc., who are driving innovation in the dairy sector. They dissect the evolution of fluid milk since 2015, focusing on consumer preferences for high-protein and low-sugar options. Discover how successful products like Fairlife and Milk50 emerged from deep consumer insights and strategic partnerships. The discussion highlights the pivotal role of research networks in shaping consumer engagement and the future landscape of dairy offerings.
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Consumers Desire Complex Benefits
- Consumers want more than single benefit products; they seek a bundle of benefits tailored to their occasion.
- Dairy has a strong potential to meet these diverse consumer needs effectively.
Research Network Drives Innovation
- The Dairy Foods Research Center Network is vital for U.S. dairy innovation, involving over 150 R&D experts.
- It has advanced technologies like ultrafiltration and encapsulation, boosting dairy's global growth.
Insights Fuel Dairy Innovation
- Consumer insights reveal high-protein, low-sugar, and lactose-free dairy products are driving fluid milk gains.
- Dairy offers complete protein and digestive solutions, allowing it to fulfill consumer health needs.