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The Carey Nieuwhof Leadership Podcast
CNLP 642 | Willie and Korie Robertson on Duck Dynasty's Backstory, The Terrible Side of Rapid Growth, And How to Make Marriage, Family, and Friendship Work in the Spotlight
Apr 4, 2024
Willie and Korie Robertson share Duck Dynasty's rise, rapid growth struggles, and spotlight challenges. They discuss marriage, family, and faith under fame's pressure. From humble beginnings to TV success, they navigate fame, friendship, and faith while transforming their family business. Episode also delves into humorous banter about squirrel meat and architectural design trends for churches.
01:29:41
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Quick takeaways
- Navigating rapid growth in business and managing overwhelming demand.
- Balancing work-life dynamics while filming a reality TV show.
Deep dives
The Journey to Fame
Coming from a family business background, the Robertsons initially focused on selling duck calls through a show on the Outdoor Channel. Their relationship with a marketing agency led to the idea of a reality TV show, which eventually attracted the attention of a producer from LA. The producer's vision for a larger platform spurred discussions with A&E, which resulted in producing two pilot shows and the eventual airing of the show on a bigger network.
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Discover
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