The Jason Levin Show #68: Ellen Fishbein — Selling Books About Memes
Ellen Fishbein is the co-founder of Altamira Studio, a modern day book publisher specializing in short books. (00:40) Why people still buy books (03:40) How Amazon kept rejecting my book (07:51) Memes as a legit marketing strategy (09:11) "You're an investigative journalist on crack" (10:42) My book marketing strategy (18:52) Do you actually need a personal brand? (23:09) Trying to buy memes.com (26:40) Can AI make funny memes? (29:07) AI for writing: good or bad? (30:41) Using AI to turn book ideas into reality (36:47) We're living in an Ayn Rand novel (44:05) Memes' grip on American politics
Jason Levin is a viral marketer and Head of Growth at Product Hunt. Read Jason's weekly advice column on organic social media growth for startups.
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Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.