

The power of internal marketing with Camille Trent of Dooly
Camille Trent is the Head of Content at Dooly, a workspace software that makes sales less painful. She joins the podcast to discuss internal marketing and internal activation. The key is making it fun and not forcing it on employees. Most companies already have great content and need to be putting more time and effort into distribution, so it reaches the right audience.
0:00 Intro
1:00 Conversation with Camille
1:55 Copywriting and distribution
4:53 Packaging content
5:42 Avenues of distribution
8:39 Investing in community
14:20 Relevant engagements
15:52 Internal activation
22:40 Measuring success of campaigns
29:26 Connect with Camille and Dooly
31:10 Outro
Join The Juice
Sign up for The Blend (weekly newsletter from The Juice)
Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Camille:| Twitter | LinkedIn | Podcast | Dooly
Follow Brett:| Twitter | LinkedIn