
Demand Efficiency
After years in the making, former HubSpot CRO, Mark Roberge unveils his new paradigm for product-market fit and the ebook to get you there
May 18, 2020
27:14
Episode OutlineEpisode Outline
[02:39] Mark’s experience in the HubSpot team
[07:16] Steps he used to achieve product-market fit
[11:13] Lead indicator of retention
[12:04] Steps in identifying leader and getting the economics right
[14:34] The process of getting prospects through the funnel
[16:35] Lessons from managing and onboarding people
[19:22] The importance of getting data through customer cohorts
Mark’s Inspirations:
Connect with Mark
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