

176: How to Write a Royally Good Media Advisory
When Buckingham Palace announced that Her Majesty the Queen had tested positive for Covid-19, the press was alerted to the news via media advisory.
Even if a media advisory isn't necessary for your organization, knowing how to handle it is always helpful for communicators.
In this episode, we'll discuss how to craft a media advisory: What is the point of writing an advisory and how to structure it.
Listen + Subscribe on Spotify or Apple Podcasts
© Molly McPherson 2022
Want More Behind the Breakdown?
Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.
Follow Molly → @MollyMcPherson
Subscribe to PR Breakdown on Substack → prbreakdown.media
Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.
This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself.
Follow & Connect with Molly: