Marc McCollum, Executive Vice President of Innovation at Raptive, delves into safeguarding creativity and web traffic in the age of AI. Copyright law exists to protect creators and ensure they are asked for permission and compensated when their work is used. However, the slow-moving nature of legal and regulatory frameworks leaves creators vulnerable to powerful tech companies. Today, Marc discusses protecting creators from AI-powered copyright infringement.
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MarTech Podcast ™ // Marketing + Technology = Business Growth