Explore The Space Jess Cordova Kramer On Grief And Creating Change
“Sometimes you’ve got to start over, we are bold on that front”
Jessica Cordova Kramer is co-founder and CEO of Lemonada Media, an award-winning podcast network, which was created in a time of her grieving the loss of her brother to opioid use disorder. Lemonada has exploded on the podcast scene with multiple hit shows including Last Day & In the Bubble with Andy Slavitt.
Jess joins us on Explore The Space to discuss the origin and vision of Lemonada Media, the shared moment of national grief we are in during the Covid-19 pandemic, and how some parts of grief can be leveraged into something aspirational. This is a remarkable conversation with a real innovator.
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Key Learnings
1. The shared energy and common starting place we have currently
2. Lemonada’s origin and why they create content “to help people get out of bed in the morning”
3. Using a zoom out-zoom in concept to allow for individual attention while also describing a national and global picture in different show formats
4. Can any of the components of grief be leveraged into something aspirational
5. The unique sadness surrounding someone dying from Covid-19
6. Seeking to understand what our lives look like now
7. How Jess takes care of herself and her teammates
8. Creating a new model for content creation where employees can also live their lives with a sense of value
9. Reshaping the world in the right moment
Links
Twitter @jjcordovak @LemonadaMedia
Instagram @jessicacordovakramer, @LemonadaMedia
Email Jess at Jess@LemonadaMedia.com
Los Angeles Times article about Jess and Lemonada
Explore The Space Podcast archive on the Opioid Epidemic
Maureen Bisognano on Explore The Space Podcast discussing diseases of despair
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