Right About Now - Legendary Business Advice

The Human Zone: Why AI Can't Replace Coaches | Mitch Matthews

Oct 3, 2025

Join Mitch Matthews, a keynote speaker and success coach who empowers professionals to add coaching to their careers, as he discusses redefining personal success. He reframes imposter syndrome as 'winner's syndrome' and shares practical strategies to build a profitable coaching business. Emphasizing the irreplaceable human connection in coaching despite the rise of AI, Mitch highlights the power of authentic communication and teaches from personal experiences to inspire aspiring coaches. Get ready for a dose of motivation and actionable insights!

Ask episode

AI Snips

Chapters

Transcript

Episode notes

INSIGHT

Define Success On Your Terms

Success is personal and must be defined by each person to be reachable.
Knowing your target makes you far more likely to hit it.

ADVICE

Build A Viable Coaching Business

Do focus on building a viable coaching business, not just getting certified.
Serve a focused niche and you can earn big with a small following.

INSIGHT

The Real Competitor Is Comfort

Your biggest competitor as a coach is the comfort of your prospects, not other coaches.
A clear offer and ideal client beats large follower counts.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

Right About Now with Ryan Alford

Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.

Resources:

SUMMARY

In this episode of "Right About Now," host Ryan Alford interviews Mitch Matthews, a keynote speaker and success coach. They discuss how to define personal success, overcome imposter syndrome (which Mitch reframes as "winner’s syndrome"), and the importance of teaching from one’s journey. Mitch shares practical coaching strategies, highlights the enduring value of human connection in coaching despite AI advancements, and offers advice for building a focused, profitable coaching business. The episode emphasizes authentic communication, dreaming big, and actionable steps for aspiring coaches and leaders to create meaningful impact in 2025 and beyond.

TAKEAWAYS

Definition of success as a personal and unique concept for each individual.
Overcoming imposter syndrome, reframed as "winner's syndrome."
The importance of teaching from personal experiences rather than a perfected destination.
Challenges faced by aspiring coaches and speakers, including self-doubt.
The need for business training among coaches to build sustainable practices.
The impact of artificial intelligence on the coaching profession and the irreplaceable value of human connection.
Strategies for leveraging existing expertise to diversify income streams through coaching or speaking.
The significance of value-based promotion over ego-based promotion in attracting clients.
Communication strategies for enhancing understanding and accountability in team settings.
Encouragement to dream bigger and think creatively, with a focus on tangible experiences rather than abstract dreams.