Wantrepreneur to Entrepreneur | Start and Grow Your Own Business 1033: Data that... MAKES SENSE OF ITSELF!? (and drives decisions and growth!) w/ Arjun Bidesi
Join us for a compelling conversation with Arjun Bidesi, the visionary mind behind Orcana AI, as he shares his transformative journey in the world of analytics. Arjun's groundbreaking work has turned chaos into clarity, equipping business leaders with the tools to harness data effectively. Discover how Orcana AI, akin to a super analyst powered by generative AI, demystifies complex business metrics, offering actionable insights in plain English. This episode promises to illuminate how leaders can navigate unexplained profit declines and create data-driven strategies for growth.
We'll explore the intricate dynamics between revenue, customer numbers, and the average revenue per customer. By dissecting marketing campaigns like Meta's $100 voucher offer, Arjun illustrates the profound impact of data on business profitability. From service-based enterprises to e-commerce giants, every business stands to benefit from a data-centric approach. You'll gain insight into overcoming the misconception that only certain industries can leverage analytics, and learn how to enhance offerings and reduce negative factors for better customer outcomes.
Arjun also takes us on a path through the realms of predictive analytics and forward-looking strategies, drawing from a real-life example with a Series B tech company. Understand the progression from descriptive to prescriptive analytics, and how this journey empowers businesses to not only foresee but also mitigate customer churn. With Orcana's automated, real-time solutions, businesses are equipped to act decisively and retain their clientele.
ABOUT ARJUN
Arjun Bidesi IS a visionary analytics leader and the entrepreneurial mind behind Orcana.AI. With over 15 years of experience transforming data into business strategies, Arjun has helped companies unlock over $600 million in incremental revenue by rethinking how data drives decisions. His journey spans Telecom, SaaS, and Pharma, where he's led teams to solve high-stakes challenges, from predicting customer churn to optimizing $300M+ in marketing spend. Armed with a Master's in Operations Research from UC Berkeley and an MBA from one of India's top schools, Arjun combines technical expertise with business acumen. As Orcana.AI's founder, he's revolutionizing how leaders interact with their data, turning complex analytics into clear, actionable insights that drive growth. A relentless optimist who believes in dreaming big, Arjun approaches challenges by mapping out "miracles" to achieve his vision, embodying resilience and a passion for solving meaningful problems.
LINKS & RESOURCES