SAP Bets Big on AI Hiring with SmartRecruiters Acquisition

In today’s Cloud Wars Minute, I break down SAP’s strategic acquisition of SmartRecruiters and what it means for the future of AI-powered talent acquisition within the SuccessFactors HCM suite.

Highlights

00:03 — SAP has announced that it has agreed to acquire the talent acquisition software provider SmartRecruiters. SAP plans to integrate the company’s comprehensive suite of AI-powered talent acquisition tools into its existing SuccessFactors Human Capital Management or HCM Suite.

00:43 — Muhammad Alam, Member of the Executive Board of SAP SE, Products and Engineering, said,“Hiring the right people is not just an HR priority, it’s a business priority. With this planned acquisition, we will help our customers attract and hire the best talent so they can advance their talent acquisition agendas with speed and agility, while lowering their total cost of ownership.”

01:08 — Customers will be able to manage the entire candidate life cycle — from sourcing and interviewing to onboarding and beyond — all in a single system, to streamline the experience for recruiters, hiring managers, and, in particular, for candidates. The deal is expected to be finalized in the fourth quarter of 2025, positioning SAP very strongly in this unique, bespoke market.

01:37 — It not only modernizes the company’s existing HCM platform by addressing the complexities of talent acquisition in the post-pandemic landscape — issues that have taken many years to develop but are now highly relevant — but it also integrates perfectly with SmartRecruiters’ neat, AI-powered, cloud-based tools.

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