YouTube For Real Estate With Levi Lascsak - Episode 2 - YouTube Discussion With Benji Travis from Video Influencers
Jan 31, 2022
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American YouTuber Benji Travis discusses the success of his YouTube channel, Video Influencers, and shares strategies for real estate marketing on YouTube. Topics include creating evergreen content, strategic content creation, and integrating YouTube shorts for organic search visibility.
Utilizing YouTube for real estate can lead to over $1 million in GCI in the first year, emphasizing the platform's audience reach and content value.
Building a brand around business, focusing on content quality, engaging openings, and meeting audience needs are essential for YouTube success.
YouTube's power in attracting clients is evident in delivering valuable content, fostering audience connection, and generating proactive client inquiries.
Deep dives
Importance of Leveraging YouTube for Real Estate Business
Utilizing YouTube for real estate business can be highly beneficial, as discussed in the podcast episode. The strategies shared by successful YouTubers helped in generating over $1 million in GCI in their first year in real estate. The power of YouTube in reaching a wide audience, building brand presence, and creating valuable content was emphasized.
Learning from Successful YouTubers and Building a Brand
The importance of learning from successful individuals like Benji Travis, who achieved significant success on YouTube and in partnering with brands, was highlighted. Building a brand around business rather than solely on personal identity allows for flexibility and scalability. Emphasizing content quality, thumbnails, titles, and understanding audience needs are crucial for attracting and retaining viewers.
Effective Engagement and Cold Opens in Video Content
Engaging viewers effectively by providing valuable information without lengthy introductions was discussed. Implementing 'cold opens' akin to popular TV series like 'The Office' can capture viewers' attention with immediate impactful content. Focus on delivering relevant content promptly, addressing audience needs, and maintaining viewer engagement throughout the video duration.
Utilizing YouTube to Attract Clients
The power of YouTube in attracting clients is highlighted in the podcast, emphasizing the importance of delivering value through videos. By providing valuable content and focusing on helping viewers first, individuals can establish a strong connection with their audience. This approach leads to potential clients reaching out proactively, demonstrating how consistent delivery of valuable information can result in clients lining up to work with you. Examples such as real estate agents using YouTube to avoid appearing too salesy showcase the effectiveness of this client-attracting strategy.
Harnessing the Potential of YouTube Shorts for Business Growth
The discussion delves into the significance of YouTube Shorts as a potent tool for business growth and audience engagement. Short-form vertical videos provide a versatile means to connect with viewers, especially in quickly evolving content consumption trends. The benefits of leveraging YouTube Shorts are emphasized, highlighting the platform's algorithmic support and audience appeal towards concise and direct content. Insights on the strategic use of current events and content frequency, along with examples of successful short video strategies, underscore the potential impact of YouTube Shorts in expanding reach and engaging with diverse audiences.
In today's episode of YouTube For Real Estate, Levi Lascsak speaks with Benji Travis, co-author of "YouTube Secrets," and host of the "Video Influencers" YouTube channel, about his story, his strategies, and his successes on YouTube. Don't miss this explosive episode of YouTube for Real Estate - prepare to have your mind BLOWN!
Benji Travis is an American YouTuber who has been influencing, entertaining, and helping others to build successful social-media businesses since 2011. His massively-successful YouTube Channel, "Video Influencers," boasts nearly 700,000 subscribers and is widely recognized as one of the foremost authorities on YouTube strategy for all industries. Benji's best-selling book, "YouTube Secrets" is just about to release its second edition.
Check Out the Reel Agents YouTube Channel! https://www.youtube.com/channel/UCLPwGdwOBAEkWv3gsaqaXnQ
Check Out the Video Influencers YouTube Channel! https://www.youtube.com/channel/UCVOfW9GXHgj8YCnXNHKRnPA
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