Start Making Something (Season 2)

Rework by Jason Fried and David Heinemeier Hansson presents a fresh and unconventional approach to business. The book argues against traditional business practices such as writing business plans, seeking outside investors, and staffing up. Instead, it advocates for a simpler, more efficient way of doing business, emphasizing the importance of productivity, avoiding unnecessary meetings and paperwork, and ignoring the competition. The authors draw from their experiences at 37signals (now Basecamp) to provide practical advice and examples that support their counterintuitive ideas. The book is designed to inspire and provoke readers to rethink their approach to work and entrepreneurship.

Getting Real outlines the philosophy and practices of 37signals, emphasizing simplicity, speed, and efficiency in software development. The book is packed with insights on keeping things simple, avoiding unnecessary complexity, and focusing on core problems. It covers topics such as self-funding, flexible scope, lean operations, and the importance of real, running software. The book is not a technical manual but a collection of big-picture ideas applicable to various aspects of web application development and beyond.