Action Academy | Replace The Job You Hate With A Life You Love How Luke Williford Is Buying LAUNDROMATS To Sell To Private Equity For $100M +
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Jun 16, 2025 Luke Williford, a third-generation laundromat owner with 38 locations, shares his entrepreneurial journey and insights on scaling laundromat businesses. He discusses how innovative strategies like RFID payment systems can enhance customer loyalty and boost profits. Williford emphasizes the importance of mastering a niche, focusing on efficient management, and strategic financial decisions. He also highlights the value of community support and consulting for aspiring laundromat owners, encouraging listeners to seize growth opportunities in this unique industry.
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Luke's Laundromat Empire
- Luke Williford owns 38 laundromats and his family collectively owns around 90.
- His business averages $21 spent per customer visit, higher than the industry average of $13, achieving profitability through customer focus and technology.
Focus On Self-Service Only
- Focusing solely on self-service customers allows scalability without labor nightmares.
- Adding services like wash, dry, and fold complicates operations and reduces scalability.
How To Find Laundry Owners
- Visit local laundromats and talk to managers to get owners' contact information.
- Use honesty and approach technicians to gain insider info and find acquisition opportunities.