President of Arosa Tourism (Switzerland)
Pascal Jenny, the president of Arosa Tourism in Switzerland came to visit us on the show and talked to us about saving bears, the Arosa 2030 vision and the uniqueness of skiing.
The former professional handball player told Philip about the Arosa Bärenland Foundation, whose mission is to save bears, and how they do it by complementing their tourism marketing efforts. Pascal talked to us about visitor numbers in the region, Arosa's target group marketing and the Arosa 2030 vision, which aims to reduce the ecological footprint of the entire destination year by year. Philip and Pascal also spoke about their thoughts on employee satisfaction in the hotel industry, appreciation, consumption today and how it used to be.
Obviously we couldn’t let Pascal go, before he answered some fun questions about sports, sustainability, and board games!
Enjoy the show!
SMACK Hospitality