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Ever wonder what happens when glam meets grit, and heart meets higher purpose? 💄✨

This week’s guest, Heather Marianna, proves that authenticity and a stand-out follow-up email might just be the secret sauce behind every successful brand (and red carpet moment).

From taking her company public, to producing the #1 Celebrity Gifting Lounge for the Oscars and Emmys, to becoming a major influencer, Heather’s story isn’t just about building beauty brands, it’s about building relationships. She’s the connector behind the connections, turning ideas into opportunities, and proving that confidence, communication, and connection really are the ultimate currencies in business (and in life).

Heather joins Alex and Carol to pull back the velvet curtain on what it really takes to:

Transform a passion project into a thriving business with purpose.

Create experiences that turn first impressions into long-term relationships

Curate luxury events that stand out through authenticity, precision, and heart

Build confidence, courage, and community, even when life feels messy

Step into your power as a female leader and trust that you don’t have to have it all figured out to start

We also dive into the importance of connection as a form of currency. Why it’s more valuable than ever in our digital age, and how Heather’s commitment to showing up early, following through, and leading with heart has created ripple effects in industries across the globe.

You’ll laugh, nod, and maybe even rethink your definition of “perfection” as Heather shares her unapologetic truth: real success isn’t built in heels and highlight reels, but through being you, even if that means walking a red carpet in flip-flops.

Consider:

💬 Where in your life are you holding back because you think you need to be “ready” first?

💬 How might embracing imperfection actually open more doors for connection and growth?

💬 What does authenticity look like for you as a leader, and are you showing it?

If you’ve ever felt torn between your professional polish and your personal truth, this conversation is your permission slip to bring both to the table. Because as Heather reminds us, connection is currency.

Heather's got a private invite retreat happening. She'd love to hear from you! Send her a DM on Instagram at @beautybrandcoaching and let her know your favorite takeaway from the episode.

💬 DM to work with us.
⭐️ Please leave a RATING or REVIEW!

Alex Lianne Carter Website | Instagram | Facebook | LinkedIn
👉 Pre-order Free to Be Me children's book now! 📚✨👦🏽👧

Carol Register Experience 7+ Figures and complete nervous system and wealth reset retreats✨ https://linktr.ee/CarolRegister

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