The Nourished CEO Podcast 5 Things That Successful Nutrition Entrepreneurs Do Differently (Part 1)
There are successful nutrition entrepreneurs and there are struggling ones. In my years in this business, I’ve identified ten principles that set them apart. In this, the first part of a two-part series, I explain how to set yourself up for lasting success.
Take Action in Order to Find Clarity
First and particularly foremost, I’ve seen that successful nutrition entrepreneurs understand the importance of taking action. Too often, we’re paralyzed by a lack of clarity. We want to be able to envision things clearly to the end before we start.
Instead, we should take action before we see where we’re heading. We can’t wait for perfection to come before action. No matter how good your plan may seem, once it’s put into action, circumstances will change. So start doing what you need to do today. You can always make adjustments and reassess along the way.
Finding Your Perfect Clients and Empowering Them
The next thing to consider is who your ideal client is. When just starting out, many entrepreneurs are eager to say yes to every opportunity. However, when you take on the wrong clients, you end up wasting your time and theirs. I explain how to say no when a potential client isn’t a good fit.
Once you find your right clients, it’s up to you to give them the power they need. Remember, you can’t do the work for them. They are the ones who are ultimately responsible for their results. It is your job to provide them the resources for success and to be their guide.
Be Unique and Ignore the Haters
Successful nutritionists will lean into their unique qualities. If you try to imitate other successful nutritionists, you’ll never set yourself apart. You’ll end up downplaying your strengths pretending to be someone you’re not. That’s why I urge everyone to identify their unique traits and highlight those.
Finally, I’ve seen that successful nutritionists put their clients before their reputations. They’re more focused on serving than proving themselves. This may mean that you’ll have to deal with criticism at times. Yet, if you are going to set yourself apart and truly help your clients, you’ll need to leave the haters behind.
Which of these five traits do you need help in? Let me know in the comments on the episode page!
Got a question you’d love to hear me answer on the show? Leave me a voice message here!
In This Episode
- How taking action leads to clarity, not the other way around [6:30]
- Being clear on who the right client for you is [9:58]
- Helping your clients by empowering them [14:37]
- Finding success in what makes you unique [22:20]
- How successful nutritionists care more about helping their clients than proving themselves to their peers [28:00]
Quotes
“The first thing that successful nutritionists do is know that action creates clarity, not the other way around.” [6:32]“Successful nutrition entrepreneurs have learned how to balance using a proven plan with taking messy action. It’s not that they don’t have a plan whatsoever. It’s that they don’t expect to have everything perfectly figured out before they do the work.” [7:03]
“If you’re waiting until something is perfect before you put it out in the world… you’re going to be waiting forever because it will never be perfect.” [8:25]
“Your clients are the ones ultimately responsible for their results. What you are responsible for is to guide them and coach them in the best way that you possibly can.” [21:27]
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