Fast Company Daily To innovate, immerse yourself in the industry
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Mar 21, 2025 Discover how breaking free from conventional methods can spark true innovation, especially in critical fields like organ transportation. Learn why immersing yourself in your industry is vital for founders, as firsthand experiences reveal inefficiencies and inspire creative solutions. The discussion highlights the power of engaging deeply with challenges to drive meaningful change and enhance processes.
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Organ Transportation
- Organ transportation has long relied on outdated methods, like using ice.
- This highlights the need for innovation in industries with life-or-death consequences.
Firsthand Experience
- The narrator spent years observing organ transplant procedures before developing new technology.
- This immersion revealed gaps like communication breakdowns and delays.
Immersion over Analysis
- Immerse yourself in the industry to identify real problems.
- Don't just analyze data, experience the issues firsthand.