

The Trump Voters Who Are Sick of Trump (Ep. 2)
35 snips May 26, 2024
Join Sarah Longwell, a seasoned Republican pollster, and Tim Miller, a former GOP strategist, as they dive into the complex psyche of disenchanted Trump voters. They dissect how events like January 6th and ongoing legal woes are reshaping loyalties ahead of the 2024 elections. Ben Wikler, chair of the Wisconsin Democratic Party, shares strategies for persuading hesitant Trump supporters. Together, they explore the importance of empathy in political discussions and the vital role of media in influencing electoral beliefs.
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Episode notes
Persuasive Ads
- Highly persuasive political ads aren't necessarily viral on Twitter.
- Instead, ads featuring testimonials from relatable voters are more effective.
Biden Voter Groups
- Biden performs better with rural, non-evangelical voters than in 2020.
- He also sees gains with suburban college-educated voters.
Shifting Voters
- Sarah Longwell observed in a recent focus group that some Biden voters from 2020 are now leaning towards Trump or RFK Jr.
- This shift isn't necessarily due to a renewed affinity for Trump, but rather disillusionment with Biden.