
Question Everything Betraying a Friendship to Get a Viral Story
Oct 9, 2025
In this engaging discussion, AJ Daulerio, a former editor known for aggressive viral journalism, and Jenn Sterger, who became infamous following the Brett Favre sexting scandal, explore the complex fallout of accountability and personal trauma. They reflect on AJ's choice to publish Jenn's story against her wishes, leading to her relentless public harassment. Their paths intersect again through a rescue dog, prompting a heartfelt conversation about reconciliation and shared experiences of regret and identity transformation. Their evolving friendship highlights the power of healing.
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Confidant Call That Became A Headline
- Jen told AJ about Brett Favre's explicit messages and voicemails after they were friends in sports media.
- AJ listened, felt it was significant, and later pursued the story despite Jen asking him not to publish her name.
Viral Fame Freezes People In Time
- Viral stories can freeze victims in a single damaging moment and replay it forever.
- Internet fame repeatedly drags people back to that moment with every search and headline.
Spectacle Drove Editorial Choices
- AJ regarded his role as a provocateur who wanted attention regardless of praise or scorn.
- That appetite for spectacle shaped editorial choices that prioritized hits over ethics.




