Jason Shah, Product Manager at Yammer; Founder at HeatData

Data Informed Product ManagementAccording to Jason Shah, Product Management is the process of building, testing, measuring, and maintaining good software. Geoffrey Moore, who wrote Crossing the Chasm, says, "You actually have your hand on the tiller that changes the fate of your company. So its an amazing priviledge to work in a high tech company because the amount of power you get, particularly if you can get into this role of product marketing and product management..." is the ability to affect the direction of the product.   Resources: http://bit.ly/1aDqImT  Jason is speaking at Startup Product Summit SF2 which is like Tedtalks for Product excellence:  Learn about managing products to success at Product Bootcamp San Francisco Oct 10-12! http://bit.ly/14ZagO   Oct 10: Competitive space & Lean startup workshops http://bit.ly/14SMcaC Oct 11 Startup Product Summit SF2 http://bit.ly/1bvsOFm Oct 12 ProductCamp San Francisco unconference http://pcampsf.com