Alice Lemée is a writer, strategist, and creator of Internetly, a newsletter exploring identity, creativity, and online business.
In this episode, Alice opens up about the moment she realized freelancing wasn’t her long-term path, how she coined the concept of “Creator Gravity,” and why building something meaningful requires messy, unglamorous work behind the scenes. From a failed music internship during COVID to going viral on Twitter, Alice shares how she turned rejection into a full-time writing career—eventually building newsletters for top creators like Miss Excel and growing an audience of her own.
(00:00) Intro
(03:36) Discovering Medium and writing about scams
(08:01) How a viral Twitter thread launched her freelance career
(12:57) Landing early clients and building momentum
(15:18) Creating value through curation, not expertise
(20:06) The highs and lows of freelancing
(23:54) Building Miss Excel’s newsletter from 50 to 392K
(26:30) The power of relationships and personal brand
(29:34) Launching Internetly as a creative outlet
(31:58) Why Alice walked away from the digital nomad lifestyle
(38:55) Coining “Creator Gravity” and building a new lens
(46:03) The importance of commitment to the craft
(48:30) Detaching from metrics and trusting the process
(49:56) Letting go of a past identity to make room for what’s next
(51:19) Building the Creator Gravity cohort
Follow Alice on LinkedIn: https://www.linkedin.com/in/alicelemee/
Work with Alice Lemée: https://www.alicelemee.com/
Subscribe to Internetly: https://internetly.substack.com/
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