#NoFilter: Why authenticity is the best strategy for business success

On this episode of “The Building Code,” Courtney is flying solo with returning guests, Joe Christensen and Adam Shaeffer, best friends and co-founders of Cardinal Crest Homes. Today, they’ve completed 150 bespoke homes, offering clients a seamless and personalized home building experience.

Tune in to the full episode to explore why showing up authentically online and in real life is a huge driver for the success of your construction business.

Learn more about Cardinal Crest Homes: https://www.cardinalcrestkc.com/

Attend Joe’s panel at the Builders’ Show: https://www.buildersshow.com/Search/EducationSession.aspx?id=2809565

Attend the 2025 International Builders’ Show in Las Vegas coming up at the end of February: https://www.buildersshow.com/

Get your free IBS expo pass on us and start planning your trip: https://buildertrend.com/ibs2025/

Read “Crushing It” by Gary Vaynerchuk: https://garyvaynerchuk.com/reading-crushingit/

Read the shownotes for this episode here:

https://buildertrend.com/podcast/the-building-code/256-joe-christensen-adam-shaeffer/

Join “The Building Code” Facebook group:

https://www.facebook.com/groups/thebuildingcodecrew/

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