

He Sold 2 Mobile Apps Without Coding Anything
83 snips Mar 12, 2025
In this engaging discussion, Steven Cravotta, an entrepreneur who sold two mobile apps without any coding experience, shares his journey. He reveals innovative strategies for brand-creator collaborations, emphasizing the role of gamified influencer marketing. Steven dives into hiring designers, navigating the app landscape, and the importance of authenticity in content creation, especially in the age of AI. He also discusses balancing app launches with full-time work and the significance of personal branding in driving revenue growth.
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Contest Success
- Steven Cravotta ran a $1500 contest, yielding 3000 app installs and valuable content.
- This resulted in a 50-cent cost per install (CPI) and valuable content ownership.
Gamified Influencer Marketing
- Steven Cravotta's platform gamifies influencer marketing with content competitions.
- Brands set prize pools, creators compete for views, and winners split the prize.
Content Control
- Control content quality through detailed briefs and contest rules.
- This helps ensure brand alignment and desired creator output.