Mike North, NFL VP of Broadcast Planning + Traina Thoughts
May 16, 2024
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NFL VP of Broadcast Planning, Mike North, discusses challenges in making the NFL schedule, Christmas Day games, Netflix broadcasts, team popularity, flex scheduling, and more. Traina Thoughts cover Aaron Rodgers, Tom Brady's Netflix roast, and a shady restaurant fee.
Flex scheduling in NFL allows for strategic game adjustments, considering broadcasting and viewer preferences.
Aaron Rodgers' controversial beliefs spark debate on conspiracy theories and AI-manipulated content risks.
Discussion on Taylor Swift's potential involvement in NFL games sparks speculation on collaborations and entertainment impact.
Deep dives
The NFL Schedule Flexibility
Flexible scheduling for Sunday night games can start as early as week five, usually on a two-week runway. Some cases like week 15 may have only one week notice. Monday night flexibility starts around week 13, and Thursday night around week 14, all are four weeks out. CBS and Fox each protect a game weekly, and Monday night gains extra scrutiny for flexing. The team responsible for the NFL schedule consists of key members like Oni Bose and Blake Jones who bring experiences from big events like Stanley Cup, a small group of 6-8 people handle the 272 games worth billions ensuring key matchups and strategies.
Aaron Rodgers' Paranoia
Sal and Jimmy discuss Aaron Rodgers' paranoia. While Sal admires Rodgers on the field and personal mindset, he disagrees with Rodgers' views on topics like conspiracy theories and government influence. They touch upon the odd belief expressed by Rodgers about the possibility of illegal content set up on computers. Sal humorously dismisses the idea of such concerns infiltrating his personal life.
AI-generated Content Concerns
Sal expresses his susceptibility to the concept of AI generating false content under someone's identity, leading to potential misrepresentations. Delving into the contemporary advancement of technology, Sal acknowledges the possibility wherein fabricated statements could be attributed to an individual without their actual utterance. Although cautious about the risks associated with AI-manipulated content, Sal navigates a nuanced understanding of its implications.
Taylor Swift's Potential NFL Involvement
Sal and Jimmy speculate on the hypothetical involvement of pop star Taylor Swift in NFL games. Leveraging Swift's star power and fan base, they assess potential collaborations with the NFL for game appearances or performances. The lively banter offers a light-hearted exploration of Swift's impact in sports and entertainment realms.
Discussion on Mother's Day Gift Mishap
Sal recounts his misstep in not getting a proper Mother's Day gift for his wife, thinking that purchasing a house was sufficient. Despite presenting two cards, his wife expected more and expressed disappointment. The episode humorously delves into the aftermath of this oversight and the dynamics of gift-giving in their household.
Charging Customers for Sanitary Inspection
The episode highlights a troubling trend where restaurants are charging customers extra for sanitary inspection under the guise of maintaining high standards. The hosts express dismay at this practice and emphasize the need for vigilance in scrutinizing check bills for unauthorized charges, sparking a conversation about consumer awareness and potential implications of such fees.
Episode 495 of "SI Media With Jimmy Traina" features an interview with Mike North, NFL VP of Broadcast Planning, who has a major role in putting together the season schedule.
North talks about the challenges in putting together the 2024 schedule, why the league decided to play on Christmas Day, which takes place on a Wednesday, how the Christmas games affected the rest of the schedule, who will produce and broadcast the two Christmas games on Netflix, why the NFL went all in on the Texans, whether the Chiefs have replaced the Cowboys as America's team, how flex scheduling will work, why there won't be a national doubleheader in Week 1 and much more.
Following North, Sal Licata from WFAN and SNY joins Jimmy for the weekly "Traina Thoughts" segment. This week's topics include Aaron Rodgers' eye-opening admission, Tom Brady's back pedal on his Netflix roast and a shady move by a restaurant. Jimmy also reads recent Apple reviews for the "SI Media Podcast."