In this episode, we're joined by Philip Fairley, president of the Rainmaker Institute. The Rainmaker Institue is the largest marketing law firm company in the nation. Philip sheds light on the crucial role of intake automation in law firms and why firm owners shouldn't be at the forefront of sales. Delving into the power of video content, he offers insights on overcoming hesitations and getting started. Plus, Philip generously shares a link to exclusive resources for SideBar listeners, tailored to content creation. Tune in for expert advice on transforming your firm's approach to client acquisition and content strategy.