Starter Story

Faceless: From Immigrant to $1M/Year | Starter Story

Oct 30, 2025
Nick Buzz, an anonymous designer turned multimillionaire, shares his inspiring journey from India to Canada, revealing how he turned design contests into a successful subscription-style agency called Baked. He discusses overcoming initial challenges, including a language barrier and skepticism from his family. With a focus on mental health, Nick explains the power of staying faceless online. He also shares insights on scaling his business, achieving rapid growth, and the importance of authenticity in building a brand. His story highlights the value of trusting the process and taking bold leaps.
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ANECDOTE

Escape To Design

  • Nick left India at 17 with no plan and used design to prove his family wrong.
  • He won a logo contest early on and earned about $200, which validated freelancing as viable.
ANECDOTE

First Freelance Win

  • Nick competed in logo design contests for months before winning and celebrating his first meaningful payout.
  • That early $200 prize convinced him design could be a real income source.
ANECDOTE

Struggling In Canada

  • After moving to Canada at 17, Nick struggled with language, money, and finding design work.
  • He even called his dad for money after being unable to pay a haircut, showing early hardship.
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