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Early-Career Press Conference Lesson
- Ira Glass recounts being a freelance reporter sent to cover a same-day press conference.
- His bureau chief taught him to plan the opening and desired quotes ahead of time to survive tight deadlines.
Think Backwards From The Broadcast
- Junior reporters often miss logistical constraints when assigned same-day stories.
- Visualizing the finished broadcast forces practical choices about quotes and structure.
Pre-Plan Your Opening Soundbite
- Prepare the ideal first soundbite before you arrive at an interview or press event.
- Think through the opening line, key quote, and number you want so you can write quickly under deadline.