Business is Boring with Ian Taylor from Animation Research Limited

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to Ian Taylor, founder of of Animation Research Ltd.

This week on Business is Boring we have Ian Taylor - a man who has used science and technology to tell new stories in sport, movies and culture. His company Animation Research Limited has pioneered graphics that became world famous with the America’s Cup, and he has now set out to tell one of the great, barely-told stories of New Zealand. New Zealand Aotearoa has one of the world’s most amazing stories of navigation and exploration, yet for years when it was taught it was only Cook and Tasman named as our discoverers. Kupe has long been written off as a story, a Maori 'legend', and the seafaring feats of journeying across the ocean of the first people of New Zealand were labelled an accident.

Everyone has heard of Cook. How many know that great navigator only got his way in and out of trouble across the Pacific with the aid of Tupaia, a Tahitian navigator who he picked up along the way to help the Endeavour find its way here, and help with translating the Maori language to Cook and his men? Who really knew how murderous Cook’s first visit was, his crew killing people all around the country?

We’ve failed to tell the stories that didn’t make the Pākehā expedition look good. But the tide is now turning.

Recently the government announced the history of Aotearoa's colonisation and the Land Wars will now be widely taught in schools, and Ian Taylor has been working to bring information about New Zealand's true discovery, by the Polynesian navigators, to life.Taylor's company Animation Research Limited, from Dunedin, has grown to become the world leader in sports graphics. If you’ve seen an America’s Cup race, watched a game of golf or cricket, you'd have seen his tech. As pioneers in computer graphics, Animation Research Limited were responsible for everything from the dancing Bluebird Penguin ad to Hollywood scenes and everything in-between. Ian Taylor is leading the team, and winning gongs for innovating, but has now also turned his eye to making sure we all know our history so we can build from it, with his project the voyage.co.nz.

To talk the journey, our stories and what’s next, Ian joined the podcast.

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