Business of Home Podcast Athena Calderone likes to prove the doubters wrong
In 2011, Athena Calderone was a young mother in Brooklyn, looking to turn her considerable creative energy into a career. She started a blog, Eyeswoon, which has grown into a powerful platform for her various endeavors, including cooking, styling, and design. A decade in and fresh off a major collection for Crate and Barrel, Calderone is poised to kick off a new phase of growth: she’s in the midst of launching an e-commerce business and working on a residential development project—not to mention a few design jobs, partnerships with the likes of Tiffany and American Express, and attending to her nearly 1 million Instagram followers.
On this episode of the podcast, Calderone shares with host Dennis Scully why she loves to prove the doubters wrong, how embracing the chaos of creativity is healthy, and why doing more than one thing is both a blessing and a curse.
This episode is sponsored by Loloi and Las Vegas Market