Experiencing Data w/ Brian T. O’Neill (UX for AI Data Products, SAAS Analytics, Data Product Management)

127 - On the Road to Adopting a “Producty” Approach to Data Products at the UK’s Care Quality Commission with Jonathan Cairns-Terry

Oct 3, 2023

Jonathan Cairns-Terry, Head of Insight Products at the Care Quality Commission, shares insights on their shift to a product-led approach. Topics discussed include the benefits of UX research, investing in a designer, and recent successes. They also talk about the transition from math to product and the importance of understanding user needs and outcomes.

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Introduction

00:00 • 2min

Transitioning from Math to Product

01:40 • 16min

Join the Data Product Leadership Community

17:44 • 2min

Investing in a Designer to Enhance Product Management

19:42 • 4min

Data's Role in Inspections and the Transformation of Assessment Tools

24:00 • 2min

Adopting a Product-Oriented Approach

25:31 • 15min

Today I’m joined by Jonathan Cairns-Terry, who is the Head of Insight Products at the Care Quality Commission. The Care Quality Commission is the the regulator for England for health and social care, and Jonathan recently joined their data team and is working to transform their approach to be more product-led and user-centric. Throughout our conversation, Jonathan shares valuable insights into what the first year of that type of shift looks like, and why it’s important to focus on outcomes, and how he measures progress. Jonathan and I explore the signals that told Jonathan it’s time for his team to invest in a designer, the benefits he’s gotten from UX research on his team, and the recent successes that Jonathan’s team is seeing as a result of implementing this approach. Jonathan is also a Founding Member of the Data Product Leadership Community and we discuss his upcoming webinar for the group on Oct 12, 2023.

Highlights/ Skip to:

I introduce Jonathan, who is the Head of Insight Products at the Care Quality Commission in the UK (00:37)
How Jonathan went from being a “maths person” to being a “product person” (01:02)
Who uses the data products that Jonthan makes at the Care Quality Commission (02:44)
Jonathan describes the recent transition towards a product focus (03:45)
How Jonathan expresses and measures the benefit and purpose of a product-led orientation, and how the team has embraced the transformation (07:08)
The nuance between evaluating outcomes and measuring outputs in a product-led approach, and how UX research has impacted Jonathan’s team (12:53)
What signals Jonathan received that told him it’s time to hire a designer (17:05)
How Jonathan’s team approaches shadowing users (21:20)
Some of the recent successes of the product-led approach Jonathan is implementing on his team (25:28)
What Jonathan would change if he had to start the process of moving to outcomes over outputs with his team all over again (30:04)
Get the full scoop on the topics discussed in this episode on October 12, 2023 when Jonathan presents his deep-dive webinar to the Data Product Leadership Community. Available to members only. Apply today.

Links

Care Quality Commission: https://www.cqc.org.uk/
LinkedIn: https://www.linkedin.com/in/jcairnsterry