Resisting Propaganda: When 1/10 is not the same as 10%

Studies have discovered surprising weaknesses in our decision-making process that make us vulnerable to manipulators. We may think we are making rational decisions based on clear data when in reality we are looking at the numbers through the prism of our own biases.  These biases are exploited by people who want us to make certain decisions. We do so, without knowing we are being manipulated. In this episode, Rabbi Shapiro explains how you can protect yourself from a particularly sly type of psychological manipulation used by politicians, advertisers, salesmen, and others who want to sway our decisions.


SELECTED LINKS AND MATERIAL FROM THE EPISODE

Thinking, Fast and Slow | Daniel Khaneman
Study on dropping the dollar sign | Cornell.edu