#16 - Interview with Petra Wille

In this episode, hosts Tomas Björkholm and Michael Göthe engage with Petra Wille, renowned product leadership coach and author of "Strong Product People" and "Strong Product Communities". Through a compelling discussion, they dive into Petra’s insights on what makes product management “the best job on the planet” and the essential elements for building a resilient product culture. Tomas and Michael unpack Petra’s views on the product operating model, community of practice, and the importance of fostering psychological safety within teams. Listeners will gain valuable perspectives on balancing user value with business viability, creating adaptive operating models, and fostering a culture of continuous learning and innovation. Petra also shares strategies for effective risk mitigation and hiring for “culture add” to support long-term growth. Tune in to discover practical approaches for shaping high-performing product teams and driving meaningful change in complex environments.