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The Milk Road Show
Get Onchain Rewards for Community Engagement on Twitter | Harold & Emmanuel @ Reach | #301
Feb 13, 2024
Harold and Emmanuel discuss how Reach Protocol rewards community engagement on Twitter. They explain how Reach works, the risk of fake accounts, recommendations to reach more people, the Reach token, and interesting partnerships.
44:39
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Quick takeaways
- Reach Protocol enables projects to reward their community for engagement on Twitter, boosting content and helping them grow.
- Reach Protocol offers an alternative to traditional marketing methods in Web3 by empowering founders to create missions that encourage quality engagement and increase visibility on Twitter.
Deep dives
Reach Protocol: Rewarding Quality Engagement on Twitter
Reach Protocol is a social fly platform that enables projects to reward their community for engagement on Twitter. By removing the middleman, Reach allows businesses to directly pay users for boosting their content and helping them grow. The platform has seen great success with projects experiencing 50x engagement through Reach Protocol. It addresses the challenges of growth in Web3 by providing a win-win system based on adding value rather than abstracting value. Users are incentivized to participate and engage, earning rewards in Reach tokens, which can be used to create and purchase missions. Reach Protocol is gaining momentum with partnerships with influential crypto communities and future plans include network missions and utility enhancements for token holders.
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