Faith Driven Entrepreneur Episode 357 - Why Pro Sports Is the Greatest ROI for Gospel Impact | Steve Stenstrom
Jan 13, 2026
Steve Stenstrom, President of Pro Athletes Outreach, shares his decades of experience in sports ministry, revealing how pro sports may offer the greatest return on gospel impact. He discusses the significant cultural influence athletes wield and how they are boldly declaring their faith on global platforms. Steve highlights the unreached nature of many pro athletes and emphasizes the unique opportunities presented by the upcoming World Cup and Olympics. The conversation underscores the need for collaboration between athletes and entrepreneurs to create authentic communities of faith.
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Pro Sports As A Massive Gospel Platform
- Pro sports is an outsized cultural platform with massive global reach and influence.
- Steve Stenstrom calls pro athletes the greatest ROI potential for gospel impact due to their media access.
Fame Often Masks Deep Isolation
- Pro athletes commonly experience isolation and mistrust despite fame and money.
- Stenstrom cites high rates of post-career bankruptcy, addiction, or divorce without community and discipleship.
Recreate The Locker Room For Discipleship
- Recreate locker-room peer community to disciple athletes effectively.
- Build pro-to ministry models so athletes grow as disciples and impact their spheres of influence.
