POLITICO Tech

From AI to influencers, one election official’s call for more tech transparency

11 snips
Nov 1, 2024
Shana Broussard, a Democratic FEC Commissioner, dives into the hot-button issue of AI-generated deepfakes in political campaigning. She discusses the need for transparency and the ethical responsibilities of social media influencers in the elections. Broussard highlights the challenges in regulating digital ads, especially with the rise of misinformation. The conversation also touches on the complexities of balancing First Amendment rights with the need for clear disclaimers, raising critical questions about the future of election integrity.
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INSIGHT

FEC's AI Deepfake Decision

  • FEC views AI-generated deepfakes as covered by existing, technology-neutral laws against fraudulent misrepresentation.
  • The agency prioritizes balancing First Amendment rights while addressing deceptive political communications with disclaimers.
INSIGHT

Need for Congressional AI Disclaimer Laws

  • FEC lacks authority to mandate AI disclaimers, but Congress is considering laws to require them.
  • Disclaimers would inform the public and enhance transparency of AI-generated political ads.
ANECDOTE

State Laws as Testing Grounds

  • Indiana and Minnesota have notable state laws on AI political ad disclaimers with criminal or civil penalties.
  • Indiana's case involving a senator's ad lacking disclaimer could become a landmark for enforceability.
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