Sales Transformation #447 S2 Episode 316 - BABY COME BACK! The Wonders Of Winback With Dan Pfister
THE PROBLEM WITH SALES CULTURE IS THAT WE ARE SO FOCUSED ON ACQUISITION
We tend to overlook the hidden gems from customers that we lost along the way. Join us today as we welcome Dan Pfister, Founder of Winback Labs, as he talks about the importance of Winback and what tremendous impact it can bring to your sales. Tune in and learn more from Dan that there’s gold buried in your lost customers, here in Sales Transformation.
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TRANSFORMING MOMENTS
- Winback is not treated as part of the sales culture
- People always talk about the acquisition
- Can't help falling in love with winback
- We can win back people if we do it properly
“What I learned about just doing this, like on an Adhoc basis, is that I didn't know that a lot of people would come back. I didn't know there's a lot of people who tried our competitors and found that they liked us better and if we just simply reached out properly.” - Dan: Discovering the power of Winback
Connect with Dan and learn more about what he’s been working on!
Connect with Collin HERE or through LinkedIn!
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